ISSP [2012] : Design Promotional Media for a School Community Learning Center

Recently, Wat Pathumwanaram School established a community learning center in order to provide skill trade classes for the general public. The Wat Pathumwanaram community learning center was introduced due to the awareness of Her Royal Highness Princess Maha Chakri Sirindhorn on people who did not have the chance to get an education during their early life. The school itself is well known among local people, but the community learning center is not yet well known. The main goal of this project was to develop suitable media to successfully inform the public, including the people inside the Wat Pathumwanaram community, about the school community learning center and the seven skill trade classes that are available free of charge. In order to achieve the goal, the processes competed include: evaluating the media’s format, determining messages to include, and developing the media through interviews, research, and surveys. Lastly, pilot testing was performed, from which the promotional video was edited, improved and finally produced.