ISSP [2018] : Empowering the economic capacity of a historic community in Ayutthaya: a drinking water business

This report recounts the building of groundwork, which could lead to an increase in the economic capacity through the sales of bottled drinking water in Khlong Takien Subdistrict, in 2018. The project was developed to analyze, address problems and come up with possible solutions to increase the sales of bottled drinking water in the community. The methods and approaches that contribute to our findings and recommendations including laboratory testing of the water quality, administrative law expert interviews, questionnaire survey, and interviews with people in the community. Through cumulative analysis based on researches, interviews, surveys, participant observations, the team was able to draw conclusions about the project. The team also came up with recommendations for the community such as solutions involving administrative law regarding land issues, promotion and marketing, and the FDA process which will assist the community to increase its economic capacity in the future.

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